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Highlights of 2006 Show

In July 2006 The British International Motor Show made a spectacular return to London after a 30 year absence. The show was hailed as a resounding success, with exhibitors and sponsors all reporting fantastic results.

Whether you made it to the UK's number 1 consumer show, or not, you may have missed some of these amazing features!

1 City. 13 Days, 415,536 Visitors

The Event

• 85,000sqm Exhibits
• 110 acres outside space
• 45 live motor theatre performances
• 4,900 test drives
• 9 live music concerts
• 44,000 4x4 rides

The Star Cars

• 15 global premieres
• 21 European & UK launches
• 60 automotive marques
• 600 cars

The Exhibitors

• 207 exhibitors
• 45 vehicle manufacturers
• 60% new exhibitors

The Visitors

• 415,536 visitors*
• 54% AB
• 38% family groups
• 79% male, 21% female
* ABC audited

The Press

• 2,800 press attended
• 23% international press
• £10.4 million press coverage

The Marketing

• £5 million marketing campaign
• 204 outdoor poster sites
• 1750 buses
• 410 tube and DLR posters



• 2000 train station posters
• 500 black cabs
• 135 press ads
• 82 magazine ads
• 1 million leaflets
• 8 week radio ad campaign
• 3 week TV ad campaign
• 1 million unique visits to website

Contact The British International Motor Show Team today for space reservations and sponsorship enquiries for the 2008 show on +44 (0) 20 7654 0600 or e-mail info@imie.co.uk.

Alternatively, if you would like one of our sales/sponsorship team to contact you, complete the call back request.